Prepared by

Postwyse Digital Intelligence

Engagement Start

March 16, 2026

CLIENT PROPOSAL

Marketing Services - Client Tracking Document

Murphi AI

AI Automation for Healthcare Platforms

murphi.aiHealthcare AI / HealthTechHealthcare AIAPI-First Platform

Executive Summary

Murphi.ai is a healthcare AI platform that helps healthcare software companies and providers add artificial intelligence to their systems quickly. Instead of building AI internally (which can take years), organizations can integrate Murphi's AI features through APIs and automate many clinical and administrative workflows.

Traffic Goal

Increase organic traffic by 150% in 6 months through SEO and AI-optimized content

Lead Generation

Generate qualified leads via AI-enhanced content marketing and predictive lead scoring

Brand Authority

Build domain authority through strategic link-building and digital PR campaigns

EHR & RCM AI

AI automation for Electronic Health Records and Revenue Cycle Management platforms.

Patient Care AI

Intelligent automation for patient care platforms and clinical documentation systems.

API Integration

Quick-to-integrate API platform enabling healthcare companies to add AI without building from scratch.

About Murphi AI

Murphi.ai is a healthcare AI platform designed to help healthcare software companies and providers rapidly integrate artificial intelligence into their existing systems. Rather than spending years building AI capabilities internally, organizations can leverage Murphi's API-first platform to automate clinical and administrative workflows.

The platform focuses on key healthcare verticals including Electronic Health Records (EHR), Revenue Cycle Management (RCM), patient care platforms, and clinical documentation systems. Murphi enables home health organizations and healthcare providers to streamline documentation and workflows through intelligent automation.

Platform Capabilities

EHR AI AutomationRevenue Cycle ManagementPatient Care PlatformsClinical DocumentationHealthcare Workflow AIAPI IntegrationHome Health AIDocumentation Automation

Current Acquisition Channels

  • Conferences & Events
  • Email Marketing
  • Referrals
  • No inbound/AI-driven funnel

Social Media Presence

LinkedIn
Active
500 followers0-4 engagements
X (Twitter)
Active
3 followers0-1 engagements
Instagram
Active
6 followers0 engagements

Total Reach: ~509 followers across all platforms. Significant growth opportunity.